
Prince Mpumelelelo Chapi is the founder of House of Lelo. he started collaborating with a fashion designer, Sbonelo Madlala into making a clothing line: S&M Creations. he then desided that he is going to launch a onlinne boutique where he would work with south african fashion designers an use his following on scial media to market his products. “ive always had a thing for fashion, and i wanted to be a fashion dsigner from as long as i could rememeber, being in the closet made me scared to ask my parents to study fashion as that was considered as feminime , i started fashionn blogging righ after matric and my love for fasion under a hiden name . my love for fashion just continued growing more masssively after i met Sbonelo and we planned for practically a whole year ; branding and developing the clothing line”- Mpumelelo
he first lauched his digial marketing business at the age of 20 and a year later he the desided to venture into fashion and never looked back.
-writen by Ntokozo Mkhize
